Looking for an influencer marketing agency in London?
Influencer marketing is a great way to get traffic to your website with a pre-informed intent to purchase. Plus, you can save money on ads by getting a social media expert to do it for you.
What is influencer marketing?
Influencer marketing is a type of marketing where you partner with individuals who have influence over your target market. These influencers can be celebrities, social media stars, bloggers, or anyone else that has the following they need to reach your target customers. The key is finding someone who not only influences what people buy but also what people think and do.
This type of marketing has become popular for a couple reasons. The first is that influencers are more authentic than traditional advertising, where the message can sometimes seem inauthentic or forced. People trust what they see from an influencer because it’s coming straight from someone who knows what they’re talking about and cares deeply about the same things they do.
The second reason influencer marketing has become so popular is the power of word-of-mouth. Influencers are more likely to be genuine in what they say, and that authenticity inspires trust from their followers when it comes time for them to make a purchase decision. This isn’t just a person telling you what they like or who they like, but how they act.
Areas where I can help?
Influencers have long been used by marketers as a way to promote products or services. The idea behind Influencer Marketing is paying someone for them to post something that mentions your brand on social media sites like Facebook, Instagram, Snapchat or YouTube.
Choosing the right influencer
The best type of influencer for your campaign will depend on what you want them to do (e.g., getting followers/promoting content) but there are some things all good fits have in common: authenticity and relatability.”
There are other social media platforms outside of Instagram and Snapchat to consider before beginning the process of finding influencers.
You can get in touch with an influnecer by looking at what they post on social media and contacting them. This may be done through direct messaging, or interactions with their posts in the public timeline.
The most common questions people have about influencer marketing
Probably best to get in touch with me on Twitter. That’s where I’m trying to be most active recently!
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